Category: Business

Introduction (The Culture of African Business) Business culture is a set of non-material competences a company or individual has for resisting variability forced on it by changes in the broad market. In contrast to this, is a company’s success in coming up with new ways of reinforcing its culture in the face of perpetual change….

Over the last decade, social networks have brought remarkable transformations in our day to day life. Rise of social media across the globe have revolutionized the way we communicate and share information. Not just the personal lives, but social networking applications have made their way into the business world. Marketing through the social media channels…

Most sales people dread making the number of calls necessary for sales success. Is it because the sales representatives do not know their product or service well enough? Do they have a fear of the unknown? It may very well be one of those reasons. However, the fear typically comes down to a lack of…

Interactivity and individualization in Online Marketing are two essential components that are necessary when it comes to online marketing. These elements work alone, as well as together in the development of online marketing programs. Interactivity in online marketing programs The integration of diverse services to implement web based marketing programs is advantageous to the programs…

They say, “what doesn’t kill you makes you stronger.” I am pretty sure no one who has ever heard this felt better afterward. This said, let’s talk about rejection. If you are in sales long enough, you will experience rejection. Rejection can make your heart race, palms sweaty, and make your body go into fight…

A good mortgage sales letter that produces leads from a cold list or generates new business from your old client list is worth 1000 times it’s weight in gold. Lets say you have a list of 50 clients and 50 leads that you haven’t converted. If you send one letter at a cost of just…

Discipline is a key element on how to succeed in network marketing. Is a powerful and unlimited that can not be search for or discovered it can only be created from within you. In my opinion discipline is as vital as breathing, without it we can’t make it in life. It no matter how big…

Don’t let what others think about entrepreneurs hold you back from greatness, Misconception is a thought or opinion that is incorrect based on the faulty thinking or understanding of people. Here, we want to clarify some of the misconceptions in entrepreneurship. They work for money Entrepreneurship isn’t all about money, it’s about solving problems for…